What Does 'AMG' in Mercedes-Benz AMG Mean?

Meaning of AMG in Mercedes-Benz AMG

If you want to know what the letters AMG stand for when it comes to the Mercedes-Benz automobile manufacturer, then this article will answer that inquiry. The A comes from Hans Werner Aufrecht, and the M comes from Erhard Melcher. These were the two men who established the AMG organization close to Hans’ birthplace, Grossaspach, which is where the G comes from.

When it comes to the Mercedes-Benz AMG vehicles, you are getting a top of the line automobile. These cars reflect the values of Mercedes: luxury, pleasure, and performance. Browse the parking lots of Buenos Aires, Singapore, Rome, Toronto, London, Rio, and New York, to measure the supremacy of Mercedes. The first reason for this success and a reason cited by many is the long history of the automobile in Germany.

Daimler, of which Mercedes is the subsidiary, announced in 2011 its goal to become the world's number one "premium" automobile manufacturer in 2020, which at the time was quite an audacious claim. However, if you are not at first amazed by these automobiles, allow a few minutes to understand the Bluetooth system and fiddle with the seat options. Once on board, a Mercedes-Benz takes 10 seconds to reset if you have previously connected your smartphone and prerecorded your driving position. The Stuttgart brand is also set to sell more than two million cars this year.

In a country like Germany with roads with no speed limits, manufacturers have to make cars that can run fast while remaining very safe. While new car sales continue to grow strongly, German premium car manufacturers are benefiting the most. People prefer to change cars less, but to replace their automobiles with a better one.

Mercedes-Benz also provides elegance at all levels. Whether you opt for an entry-level model or the latest AMG-GT, you'll enjoy an exquisite finish, fancy equipment, and a flattering appearance. The manufacturer has also inaugurated a new assembly plant in Brazil, Iracemapolis (near Sao Paulo), with a production capacity of 20,000 units per year. Mrs. Merkel also sells German quality any time she appears on a stage.

This global result is the product of a strategy defined almost thirty years ago by the German manufacturers, the subcontractors of the automobile industry and the strong unions of metallurgy, mechanics, and of course the government. Daimler, the parent company of Mercedes-Benz, will also invest in its Hungarian plant in Kecskemét (near Budapest) to produce a new generation of compact cars.

The Class S limousine was one of the first cars to be equipped with partial autonomous driving systems. Mercedes-Benz has also added geographic diversification to its portfolio, with a substantial focus on China where Mercedes was previously behind Audi and BMW. As a result, Mercedes-Benz will be the world's leading manufacturer of high-end cars this year, according to Dieter Zetsche, chairman of the Daimler Group Executive Board.

Their engines have also made great strides, especially with the efficiency technology that allows for significant fuel savings. Many also succumb to the charm of a Mercedes Class C or a Mercedes Class E: their style leaves no one indifferent. With a clear, compelling and authentic brand image: everyone knows what a Mercedes represents. However, if engineers run the brands, the financiers and sales managers of the brand are also very far-sighted. A Mercedes has, of course, a powerful German identity, but their characteristics, their performance, and their look also correspond to the implicit or explicit demand of Americans, Mexicans, or Chinese: a particular fringe customer that is relatively homogeneous concerning consumption.

Now that you know more about the history of the AMG brand remember that the helpful folks at Husker Mercedes are waiting for your call. Therefore, call today, and test drive an AMG for yourself.


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